Presentation: "A Natural Fit - Making your Mobile Apps Social"
Track:
Mobile Architectures
Time: Wednesday 10:50 - 11:50
Location: Salon A-B
Abstract:
The Mobile devices we carry with us today are engineered to be social. You are always a tap (or two) away from communicating with, taking pictures of, or sharing your current experience with the people you care about.
When using mobile apps for HTML5, iOS, and/or Android, users expect a social experience. By implementing the cross-platform Facebook SDKs, developers of mobile apps and games can easily build social experiences into their apps, and gain one of the most valuable methods of distribution: word of mouth, at scale.
We will cover in depth, with code examples, the techniques and best practices developers are using to create engaging social experiences in their apps. We will also look at how these changes lead to an increase in user growth and engagement. Finally, we will also look at the current state of the mobile web platform, and the ongoing standardization efforts driving it forward.
When using mobile apps for HTML5, iOS, and/or Android, users expect a social experience. By implementing the cross-platform Facebook SDKs, developers of mobile apps and games can easily build social experiences into their apps, and gain one of the most valuable methods of distribution: word of mouth, at scale.
We will cover in depth, with code examples, the techniques and best practices developers are using to create engaging social experiences in their apps. We will also look at how these changes lead to an increase in user growth and engagement. Finally, we will also look at the current state of the mobile web platform, and the ongoing standardization efforts driving it forward.
